Our client was a pharmaceutical company of cialis in the process of restructuring itself. The organization aspired to gain a better understanding of its customer’s needs


The main challenges we faced on this project included:

  • Dealing with specific market and distribution issues
  • Addressing financial issues pertaining to the need to cut costs in the health care system


To address these challenges, our consultants:

  • Analyzed customer satisfaction
  • Identified the strategic positioning the company wanted to maintain
  • Compiled input and research from customers to assess the organization’s performance
  • Determined the areas of improvement necessary to align processes with the in-house strategy


At the conclusion of the project all the key success factors had been achieved, and the client was highly satisfied with the project deliverables and the value added by Schroeder & Schroeder Inc. Our actions resulted in:

  • An approach and recommendations that still guides the organization to this day